VIDEO SALES LETTER
Standard VSL Multimedia Content
Words on a page can only sell so hard. A custom video sales letter puts a face, a voice, and a story behind your product—the kind of pitch that converts skimmers into buyers.
Turn Viewers Into Buyers
BUILT TO CONVERT
Everything You Need in a Powerful Video Sales Letter
Combine persuasive messaging, controlled pacing, voice, and visuals to guide viewers from the problem to your offer.
Direct Response
Drive a clear action such as a purchase, booked call, or trial signup.
Controlled Pacing
Guide viewers through the hook, proof, and pitch in a deliberate sequence.
Emotional Connection
Connect with pain points and desires before presenting the logical solution.
Voice & Visuals
Bring your pitch to life with character voiceover and matching on-screen text.
MEET OUR VIDEO SALES LETTERS
Not All VSLs Are Built the Same
From vibrant moving backgrounds and voiceovers to advanced video, B-roll, music, and lead-capture forms, your VSL can be built around the experience you need.
STANDARD VSL
ADVANCED VSL
CUSTOM CHARACTER
A STORY BEHIND EVERY PITCH
Turn Your Sales Message Into a Conversion-Focused Video
A VSL explains the problem, presents your offer, and persuades viewers to take immediate action—all through a structured video experience.
OUR PROCESS
From Your Message to a Powerful VSL
01
Define the Pitch
Shape the problem, offer, and action you want viewers to take.
02
Build the Story
Combine the message with voiceover, visuals, on-screen text, and controlled pacing.
03
Guide the Action
Lead viewers toward a purchase, booked call, signup, or other clear conversion.
PRICING
Simple, Transparent Pricing
STD VSL –A LA CARTE
A La Carte Item – Need just one thing? Most products are available individually, priced per project.
- Standard Feature Access
- Customer Order Que
- Below Market Pricing
- Secure Client Portal
$197
/ EA
INCLUDED IN SUBSCRIPTION
All-Access — Every service included. Built for businesses that need ongoing media support without the cost of a full-time hire.
- Higher Tier Access
- Customer Success Manager
- Roughly $1,932 In Project Value
- Secure Client Portal
$497.00
/ MO
FAQ
Frequently Asked Questions
Still have questions?
We’re here to help you create a Video Sales Letter that brings your pitch to life and guides viewers toward action.
What is a Video Sales Letter?
A VSL is a scripted, conversion-focused video that explains a problem, presents an offer, and encourages viewers to take action.
What is included in a standard VSL?
The standard version uses moving gradient backgrounds, vibrant colors, character voiceover, and matching on-screen text.
What is included in an advanced VSL?
It can include relevant video content, B-roll, music, character voiceovers, and lead-capture form fields.
What actions can a VSL encourage?
A VSL can guide viewers toward actions such as making a purchase, booking a call, or signing up for a trial.
Can my VSL include lead capture?
Yes. The source specifically mentions lead-capture forms and form fields for collecting details such as email addresses.
Can I appear in the VSL?
The source says a graphic caricature of you can be included in the VSL.
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